Sony Dafa is good, at least in Japan, Sony Dafa is really good

　　Did a little bit of preparedness, there is no trace of worry, so Sony has released 2015 flagship phone Sony Xperia Z4, even before Sony did not release any official news that the new product will be released, let alone what the conference invitation , and this is only a small conference held in Japan, and the time is very short. An international mobile phone manufacturers such "hasty" publish their annual flagship rare. Sony really wants to give up their mobile phone business it? 

　　Xperia Z4 only released in Japan

　　different from previous conferences, the Sony Xperia Z4 only released in Japan, rather than publish their latest products in the MWC or IFA this international exhibition, and this has not announced Xperia International versions of the Z4, which also means that the current Xperia Z4 is only for the Japanese market released a new phone, it is not a global offering in the mobile phone, at least not currently, the international version of the Xperia Z4 may make consumption who wait a long time. 

　　Why Sony Xperia Z4 only released in Japan only? We look at a set of data, in the last 2014 in Japan, Apple is undoubtedly the biggest winner in the smart phone market, the market share of over 50%. The remaining 17% is Sony, the rest remaining Fujitsu, Sharp and Samsung combined market share of Sony's not as much. Japanese consumers can say that Sony is very much agree, and has deep feelings.

　　Also in July 2014, the share of the Japanese market, Sony highest, which is shipped Xperia Z2 big time, then slowly decline until October Huanguo Lai slowly, thanks to the listing of Xperia Z3. This set of data actually shows the Japanese smartphone market in addition to Apple, only have the right to speak, it was only Sony, and Sony frequently frustrated in overseas markets, but in its Japanese domestic smartphone market, Sony is firmly secured the number two a. It is not hard to understand why Sony has said it will not be developed specifically for the Chinese market models, and the reason Xperia Z4 released in Japan only in the. Sony needs to concentrate more specialized Japanese domestic market. 

　　Sony's flagship dual-year strategy

　　to implement another year of double Sony's flagship strategy, usually in the late spring and early autumn two time periods to launch its own flagship phone, that is, during the MWC and IFA. Sony's flagship dual strategy actually compelling. If you look closely you will find that each year Samsung launched Galaxy Note and Galaxy S series is actually a double flagship strategy, and released in late spring and early autumn time is two time periods, MWC and during the IFA.

　　While Samsung's market share in Japan is limited, but the recently launched Galaxy S6 and Galaxy S6 Edge rave reviews from around the globe have made ​​a very good first sold, and the new flagship in the Japanese market to market only recently Galaxy S6 and Galaxy S6 Edge, two of Japan's largest telecom operator NTT docomo and KDDI's current flagship is the Samsung Galaxy S6 and Galaxy S6 Edge, and may not be new models in the next few months heavy launch, if no new products at this time Sony launched it certainly would be plundered market share in Japan, Samsung Galaxy S6 and Galaxy S6 Edge, and therefore it is not hard to understand why rush this time to introduce the Sony Xperia Z4 in Japan. 

　　Also in September, which is the third quarter, Samsung and Apple will launch their new product, the Samsung Galaxy Note series and the iPhone, for two main rival Sony have launched their new product at this time, Sony the next generation of its flagship Xperia Z5 likely be released during this period. 

　　Sony Xperia Z4 is a good phone? 

　　Let me talk about the design, the Sony Xperia Z series in its fifth generation, can be said to have been designed to achieve a fully balanced OmniBalance extreme. Sony Xperia Z4 industrial design, in today's phones can be said unique exterior design is still pretty enjoyable. However, a design used on the phone can not help but kind of Five "fatigued" feeling. I believe that if the Xperia Z3 and Xperia Z4 on a piece, there will be more than 80% of people can not tell Which is the Xperia Z3 Which is Xperia Z4. 

　　Besides the hardware configuration, Xiaolong 810 Soc, 3 GB RAM, 32 GB ROM and 20.7 million pixel camera, can be said in 2015 the standard Android flagship phone, the Sony in this regard certainly did not fall. But in addition to these, Sony also has the other smart phones do not have the IP68 waterproof. But beyond that we do not see too many highlights in the Xperia Z4, the basis of the previous generation slightly to make some changes and upgrades, it is undeniable Xperia 4 is still a good product, but the so-called black technology in the Xperia Z4 has not been reflected in the accomplishments of Sony video and imaging has not been reflected in the Xperia Z4, cooperation with other departments Sony Sony Mobile among seem disappointing. Sony Dafa is good, but not just a slogan and a belief Sony fans only.