Monday, January 19, 2015

Editorial: Why Nokia N1 and you can not sell large?



About ten days ago, Nokia announced the Nokia N1 tablet on sale sold out within four minutes, successfully sold 20,000 units, the number of actual sales figures. According to Nokia's announcement, N1 flat round total of 566,438 people offering appointment, but supply only 20,000 units. 

  January 15, Nokia once again opened the second round of the sale, the second round of the sale situation is similar to the first round, but also instantly sold out, but sales in the second round of the situation has not been announced. 

  In addition to the Apple iPad, other tablets rarely seen to have such hot sales scene. Windows tablet we can not say, except Surface some people the impression that the other almost can not remember, but, even Surface, its sales nor to popular level. 

  So Android tablet yet, Android tablet touches a variety of options, such as the user to compare the well-known Google Nexus series, the Samsung Galaxy Tab S series and the Note Series Tablet, Sony Xperia Z2 Tablet / Z3 Tablet and Acer Tablet PC, Dell Tablet PC, Asus Tablet PC, Tablet PC Panasonic, Hewlett-Packard and NVIDIA tablet tablet and so on. Android tablet vast, but no one could be so hot sales (not counting here Google Nexus 9, because Google has not released the tablet sales). 

  So many manufacturers of Android tablet, why only Nokia has been successful?



  User's "Passion" very valuable

  thanks Overheating, let the word "Passion" quickly became popular.You can have a variety of feelings, such noble sentiments, feelings of homesickness, there is a "nostalgia." This nostalgia with Nokia who can be considered a brand influence. 

  April 2014, Microsoft officially announced the completion of Nokia's acquisition of equipment and services sector, after the company acquired entity was renamed "Windows Mobile", but the "Nokia" brand will remain.Under the agreement, Nokia may not be published before the end of 2015, Nokia's brand of smart phones.


  With the completion of the acquisition, we all think that Nokia completely dead. Consequently, many of the "Nokia miss", "Review of Nokia and my youth," like the article appeared in the major technology website, microblogging and micro-channel circle of friends. 

  Massive spontaneous activity proved Nokia miss a large user base, if Nokia release new surprise again, but rarely involve Nokia Tablet PC, the eyes of the massive user base will be attracted. In other words, Nokia N1 release tablet bursting gained attention. In this day and age, to be concerned about is the success of the user to the first step.

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