As a smart wristwatch Pebble Why so successful?

　　In Google, Apple as well as Microsoft have not entered the field of wearable devices Pebble when it is already on the market's most popular smart watches, today although it may not keep up with Google and even Apple Watch on sales of Android Wear, but Pebble Smart Watch still on the market it can be called the most successful smart watch, the reason there? 

　　Pebble success

　　of our first look at Pebble brilliant "record", a generation of Pebble in the public website Kickstarter to raise a great success, and this year released the second generation of Pebble Time is breaking the record number of all chips. The first quarter of this year, a total of 128 US hardware company by way of sale of the public to raise nearly $ 70 million of products, including Pebble is the worthy champion. Pebble Time seasonal products by the public to raise $ 20 million sale of the product, far more than the previous highest record. If the Pebble removed, all the hardware in the first quarter of the United States to raise the total amount will be reduced by nearly a third. Play all the chips, but who also played Pebble, Pebble is known as the "king of all the chips." 

　　In February of this year, Pebble Time not released when, Pebble CEO Eric Mickey Khodorkovsky (Eric Migicovsky) announced that, as of December 31, 2014, Pebble Smart Watch sales have broken 1000000 mark. To know since Android Wear from the market, to the end of 2014 a total of 700,000 sales, but also. Moreover, Pebble is a startup company. 

　　So Pebble Why so popular with consumers and universally recognized by the industry it? 

　　First, whether in hardware or Pebble can be said and Apple Watch and Android Wear contrast in appearance is not dominant. Just from the overall design, the square dial design Pebble appears to not so beautiful, so far no Moto 360 more stunning. Also Pebble generation products using a monochrome screen, compared with the current Smart Watch is very backward, and even Pebble Time did not use the popular and better display LED and AMOLED screen, instead of using color e- paper electronic paper technology. The current mainstream smart watches are equipped with a wide variety of basic sensors, such as heart rate monitor, the Pebble is also no. 

　　In the hardware design and configuration of backwardness does not mean Pebble not competitive. From the perspective of an ordinary user, first appearance, Pebble Steel (Pebble previous generation) look very much like a traditional watch, strap and the general appearance is not much difference with our mechanical wear. In everyday life people are not easy to find this is a smart watch. In any case you can mix and match. Shape classic, retro, there is a quiet beauty. And unlike other smart watches as Geek style.

　　In addition, although the use of a black and white electronic paper display screen with a resolution, although low, but the display is not bad. Today's smart now watch more power than the most important thing is the black and white electronic paper display screen makes Pebble Steel extremely low power consumption, its standby time can easily reach 3-5 days, if the message push less standby time may reach more than a week This is regardless of Apple Watch or Android Wear can not be compared. 

　　Further work to say, although the appearance may not be fashionable, but mechanical watches texture metal strap Pebble Steel and general metal strap is almost the same, but it has 5ATM (50 meters) of water resistance, wear it swimming bath It is not an issue. Apple Watch and Android Wear have no way to achieve, in ordinary life even the wind and rain Pebble Steel durability is also very good. 

　　In the information notifications, Pebble also support the current mainstream iOS and Android platform, which is Apple Watch and Android Wear not have. Apple Watch and Android Wear only support their platform for smart phones, although Android Wear can connect iOS devices, but that is third-party developers committed, Google has not officially launched the program.

　　Say that the price Pebble price relative to other smart watches is also cheaper, Pebble generation of intelligent plastic strap watches price as long as $ 99, while Pebble Steel's price is just $ 199. Compare several hundred or thousands of dollars and Apple Watch for Android Wear, Pebble called inexpensive. 

　　The key to success is the smart watch is simple and practical

　　in application of ecologically Pebble also done very well, in addition to support the replacement of the various personalized dial, Pebble app store has over 4500 models of applications available for users to download, 4500 apps for a watch is already really a lot, and is still growing at a high state. Pebble also continue to encourage the user to watch a variety of customization, such as personalized bracelet color.

　　As mentioned key success Pebble Smart Watch's CEO Eric Mickey Khodorkovsky (Eric Migicovsky) is simple and practical, the most important of the three featured smart watch: reminders, sports and fitness, as well as customized dial interface. Until today, this is still the most important people to use smart watch three functions. Pebble team in addition to these three also value the importance of the watch features include longer battery life, waterproof, durable, and the price can be accepted by consumers. And he believes in today's charging technology background, an intelligent life must watch more than 24 hours, to be able to have practical value. 

　　Meanwhile Eric Mickey Khodorkovsky said they would not follow the line of fashion watches Apple. Apple to observe the smart watch market and our different, I think Apple target the high end, their smart watches more like a fashion, it uses a very expensive high-grade materials. "