Friday, April 17, 2015

Microsoft Bing market share exceeded 20% closer to the Google search



To counter Google, Microsoft has prepared a considerable number of alternative projects, such as Windows Phone. But still the world's first search engine position on Microsoft's see, so prepare Bing Bing search against Google search, the latest data provided by the research firm comScore showed that Microsoft's efforts were not in vain all these years. 

  According to the new data show that in March 2015 in the United States Bing's market share increased to 20.1%, Google is still the world's largest search engine market share up to 64.4%, with 12.8% of Yahoo's search market share ranked third . 

  While Bing from Google Search's still a big gap, but we can see that the only market share increase of only Bing, improved 0.3 percentage points, but Google search for lost about 0.1% market share. Throughout the development of all the search engines, Bing is undoubtedly the fastest growing products.



  Bing is now an independent platform

  , Microsoft hopes to catch up with rivals Google faster, and therefore does not meet Microsoft has brought on a Web page only subscriber growth. Currently Bing has become an independent platform to develop from a Web search engine, Microsoft will personal voice assistant Cortana as its core service. More importantly, Microsoft has to catch this fish on Apple, iOS Siri also provides built-in search service by Bing. 

  Obviously, Microsoft's ambitions have been limited to catch Google, Bing and even to the future beyond the Google search everything possible. But Microsoft is very clear that there is currently a lot of work to do, including Bing more thoroughly integrated into the Windows system, forcing the user had to use. 

  A few years ago, former Microsoft CEO Steve Ballmer has said that although Google dominate the world in the field of search engine, but Microsoft has the confidence to allow Bing to become a real challenger.

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